You’ve probably met at least once the advertising of goods or services that you have recently been interested in. This type of advertising is called remarketing. In this issue of the comics, our hero will show its essence on example.
April 27, 2016 - 974 views - Useful tips
The world of digital marketing is constantly evolving as new technologies are developed and consumer trends change. It can be hard to keep up with all the buzzwords. It is even harder to know which ones are important to your business. Here are the digital marketing terms that you need to know. SEO (search engine […]
March 15, 2016 - 1,049 views - PPC
One of the key components of any Google AdWords campaign is the keyword list. It determines who sees your ads and under what circumstances, and can mean the difference between a successful campaign and one that isn’t.
March 2, 2016 - 1,792 views - PPC
All advertising is about return on investment. It is about spending X and getting five times X, 10 times X, or more, in return. Calculating this return on investment is not always easy, except when you use PPC forms of advertising.